Résumé writing is sales! You are the product. Well-written resumes are successful marketing tools that attract the attention of potential employers by commu-nicating your value to them. They include specific accomplishments or success stories that demonstrate your contributions in similar situations in the past.
Do’s
- Do present yourself accurately and positively.
- Include only enough information to encourage the employer to find out more about you.
- Use action verbs to describe your contributions. Examples: “created,” “directed,” “established,” “negotiated,” and so on.
- Stress specific accomplishments and quantify the outcomes. Example: “cross-trained staff, increasing productivity by 12% within three months.”
- Use keywords to describe your skills and experience. Examples: “Word 2002,” “product launch,” “financial analysis,” and “program management.”
- Include some industry buzzwords to show your familiarity with the business—but don’t go overboard to the point of making your résumé hard to read or understand.
- List recent information and experience. The general rule of thumb is to show only the last ten to twelve years of experience.
- Allow plenty of white space. Use a 12-point, non-decorative font.
- Proofread your résumé at least three times and ask a friend to proof it as well.
Don’ts
- Do not use pronouns such as “I,” “me,” “we,” or “our.”
- Do not include salary requirements.
- Do not include references or the phrase “References furnished upon request.” It goes without saying that you will be happy to provide references when asked.
- Do not include personal information such as race, marital status, age, political affiliation, or interests (golf, sky diving, and so on).
- Do not overdo the use of capital letters and bold type.
- Do not crowd the margins or use type smaller than 12 point.
- Do not use italics, underlining, or shading because these do not scan well.
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- Get clear about your areas of expertise
- Gain clarity about your on-the-job contributions
- Confidently present your value to potential employers
- Develop an accomplishment-based résumé that effectively sells YOU!
- Demonstrate your value an Expert rather than simply a job seeker
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